In other words, to use the corporatese term for "abracadabra": synergy. We created an environment for the faces of the campaign to be comfortable in, and to express themselves in an affectionate way.
The journey of MONDOGENIUS began in Milan, where Alicia Keys - live from the Castello Sforzesco and in connection with Victoria Song in Shanghai - welcomed the audience and guided them on the journey. The short film for the 1 Moncler JW Anderson collection begins inside the Cineclub Il Cinemino, where a film made by the designer together with Luca Guadagnino flows on www.monclersoutlets.com the screen: the story of a teacher who rediscovers her love for art after meeting a mysterious stranger.
We started working with different designers. We started working with different photographers for the Moncler image, and then marketing campaigns. It's just got a lot better - looking. Liquid shine nylon laque, avant - garde cocoon silhouettes and neat boudin quilting have shaped and reformed the original duvet jacket, creating the iconic Moncler tropes of today.
On Osea Island, on the River Blackwater in Essex. It's amazing. Moncler Jacket Weirdly also, it was interesting that we shot there because the road that leads to the island gets covered by the tide twice a day, so you have very specific times that you can access and exit the island. Being controlled by nature or working within those restraints was kind of interesting, you know, because we had to catch the sunrise and we had to get there at like four in the morning.